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06/21/2005

E-tourism and access to information

medium_rss.3.jpgmedium_rss2.3.jpg During your internet surf, those logos may have retained your attention. They actually imply that the site you have been through generated an RSS flow.
Those signs are showing more and more presence on the web pages, tomorrow they will be everywhere and totally democratised since they imply a revolution, a new way to access the information on the web. More precisely, they offer you the opportunity to manage the information and the communication.

But what is RSS ?

The term RSS stands for “Real Simple Syndication”. It indicates the automatic and instantaneous export of contents from one site to another (content syndication).

Subscribe to a magazine or a journal and you’ll receive it in your mail box. The RSS feed offers you the same principle. You directly subscribe to a web site which informs you of its last update. The RSS feed become your subscription and the RSS reader will be your filtering mailbox. (the application is installed by default on some navigators such as Firefox).

This support drastically changes our way to access the news. Now you pull the information toward you. It’s a clever and customized access to the information. Every single web surfer, depending on his expectations and interests can customize his quest for information: It’s the “information à la carte”.

Moreover, the most known newspapers such as the "New York times" or the “Herald Tribune” already have their own RSS feeds to which you can subscribe freely.

RSS is propagating exponentially on the web, and in several areas. However, it is still very discreet in the tourism area. Here are some of the few tourism actors, who actually use the RSS feed :
- Restaurant : Horsefeathers
- Hotel chain : Morgans hotel group
- Transportation actor : the London tube
- Tourism office : Altkirch tourism office
- Resort : Disney
- Specialized tour operator : Turansa

Today, boardinGate wishes to explain and demonstrate the advantages of RSS to the professionals of the tourism community (institutional or private actors).
We would like to thank Mr. Crola from French Ministry of Tourism, and the Tourism Office Board that we met: Thailand Tourism Office, Visit Britain, Visit USA, South African Tourism, and Belgium Tourism Board.
To illustrate our opinion, we often use the example of a site, which is not in the tourism area, but fully devoted to the use of RSS by international, national and local institutions: RSSGOV.

Tourism is an area where the access to the information is essential because a happy traveller is a well informed traveller. The RSS will contribute to the fact that everyone will be more well informed before, during and after their travel, so syndicate your site !

The principal idea behind boardinGate is the sharing of the information within the tourism community. However, we will focus on this topic in a next note.

More information about RSS.

23:55 Posted in RSS | Permalink | Email this