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11/22/2006
RSS = Higher target, higher reactivity, higher loyalty, lower costs
The Journal du Net published a spécial file today on " 10 good ideas of the e-tourisme websites" and they took the case of Expédia which have already adopted the RSS to illustrate their article.
They also mention that the RSS is:
- The proper tool to be kept updated on the continuous change of rates
- Very easy and inexpensive to implement
- a tool that encline the subscribee to pull the information to him. The consequence of this act is a higher information consumption.
Hereunder the feeds of some professional of the industry that we recently added to the boardinGate database and which illustrate perfectly the use of the RSS in the travel industry :
Conclusion : Adopting the RSS is an excellent idea !
A lire :
- « Travel Professionals, how can RSS help your organization ?»
-"Cinq raisons de passer au RSS pour les e-marchands"
19:46 Posted in e-tourism , Internet 2.0 , RSS , Travel and RSS , Travel Feeds , Travel Professionals , Travel Web Services | Permalink | Email this
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