BOARDINGATE.com Travel 2.0 Information Conversation Travel Search RSS Travel Tags Feeds Blogs Hotels

« 2006-10 | HomePage | 2006-12 »

11/22/2006

RSS = Higher target, higher reactivity, higher loyalty, lower costs

The  Journal du Net published a spécial file today on " 10 good ideas of the e-tourisme websites"  and they took the case of Expédia which have already adopted the RSS to illustrate  their article.

They also mention that the  RSS is:

• The proper tool to be kept updated on the continuous change of rates
  
  
• Very easy and inexpensive to implement
  
  
• a tool that encline the subscribee to pull the information to him. The consequence of this act is a higher information consumption.

Hereunder the feeds of some professional of the industry that we recently added to the boardinGate database and which illustrate perfectly the use of the RSS in the travel industry :

• Carlson Wagon Lit
  

• Great Hotels of the World 

• Le site de l'Office de Tourisme d'Autriche

Conclusion : Adopting the RSS is an excellent idea !

A lire :

- « Travel Professionals, how can RSS help your organization ?»

-"Cinq raisons de passer au RSS pour les e-marchands"

19:46 Posted in e-tourism , Internet 2.0 , RSS , Travel and RSS , Travel Feeds , Travel Professionals , Travel Web Services | Permalink | Comments (0) | Email this